Whether its a friend, colleague, or bank teller I am always asked: “Pwnage? What’s that?” when they read or hear the name of my business. The majority of the general public are not gamers and have never heard the terms pwn or pwnage. The definition of pwnage is complete mastery and domination. To true gamers it has a more significant meaning. It is the feeling you get when you do something incredible, it is the joy of knowing you have a special unique skill, its when everything is going right and you never want to let the moment go. It is more of an ideal that may never be reached. It is the result of total dedication and focus to master a game and that journey to pwnage will always inspire others. Life’s a Game – Pwn it.

The word pwnage is best captured in this clip from the movie Jerry Maguire through Rod Tidwell played by Cuba Gooding, Jr when he talks about “Quan” and the meaning of the word.